If you love niacinamide a much as we do, we’ve got you covered. When NATURIUM first launched, we saw a white space opportunity for this powerhouse ingredient. We sought to create a platform of niacinamide product offerings that catered to all skin types, with different formats and varying concentrations. Whether or not you’re new to niacinamide, read below to determine which niacinamide formulas are best suited for your skin.


We love niacinamide. It works for every skin type, plays well with other skincare bioactives, has extensive substantiated efficacy, and provides a number of skin benefits at various use levels. This skin-balancing antioxidant helps regulate sebum production, fade the look of dark spots, improve skin texture, target the look of fine lines & wrinkles and enhances skin’s ability to retain moisture. It seamlessly blends into any skincare routine so we have provided a number of different formats to cater to what works best for you.

You don’t need to layer every niacinamide product we have in order to see the benefits. In fact you should diversify your routine and pair your favorite niacinamide product with some of our other products to address specific skin concerns. Our various niacinamide products allow you to choose the right product for your skin type and skin concern.

Niacinamide Essence 3%

As a first step to any routine, our Niacinamide Essence 3% preps the skin for better absorption of serums and moisturizers to maximize performance. At 3%, niacinamide not only balances sebum production and minimizes pores while increasing the moisture content in skin, it also evens skin tone. Niacinamide helps fade age spots and hyperpigmentation to create an even and smooth canvas. Niacinamide works differently than traditional skin brighteners that typically act as tyrosinase inhibitors, so it pairs well with other skin evening agents for a uniform and flawless complexion.

Niacinamide Cleansing Geleé 3%

It’s worth mentioning that our Niacinamide Cleansing Geleé can give your skin a quick shot of niacinamide while gently dissolving makeup, oil, and other impurities. This mild, essence-like gel cleanser works for all skin types. Pro tip: use on dry or damp skin. You can even leave it on for a few minutes before rinsing for a quick mask.

Niacinamide Gel Cream 5%

Numerous studies have been conducted at 5% use level of niacinamide and show a number of skin benefits including reduction in melasma, reduction in sallowness, improvement in fine lines and wrinkles, and improvement in acne and inflammation. One study showed significantly decreased hyperpigmentation and increased skin lightness after using a moisturizer containing 5% niacinamide for a period of 4 weeks.3 When comparing 4% niacinamide to 4% hydroquinone in the treatment of melasma, niacinamide proved comparable to treat this skin condition, with the added benefit of improving solar elastosis caused by sun exposure.4 After 12 weeks of applying 5% niacinamide, results from one study showed significant improvement in skin elasticity, fine lines and wrinkles, yellowing, and redness.5 In addition to addressing numerous signs of aging, niacinamide can be used to reduce congestion. A study compared 4% niacinamide to 1% clindamycin over 8 weeks in the treatment of acne vulgaris and determined they were comparable in reducing acne lesions and severity.6 Our Niacinamide Gel Cream 5% is oil free, but contains marine-derived polysaccharides to increase skin's Natural Moisturizing Factor (NMF) so it won’t dry out skin. It can be a stand alone moisturizer for those with oily to combination skin or used as a treatment product before moisturizer or facial oils, for those with very dry skin.

Niacinamide Serum 12% Plus Zinc 2%

Our most potent niacinamide product is our Niacinamide Serum 12% Plus Zinc 2%. This concentrated treatment contains exceptionally high levels of niacinamide to address enlarged pores, uneven texture, excess sebum, and skin congestion. We conducted irritation and sensitization studies which support that, although concentrated, the product is safe for all skin types. The Zinc PCA further reduces sebum production and reduces bacterial proliferation making it a perfect fit for those with blemish prone skin.

Whichever niacinamide product you choose to use in your skincare routine is up to you and based on personal preference. All of our niacinamide offerings allow you to mix, match and layer based on your skin needs.


Lab Journals are intended to help educate on specific ingredients and skin care topics. Our articles are written to be informative and informational.
Please note any Naturium products with referenced ingredients are formulated for Cosmetic Use Only and NOT intended as replacements for physician pharmaceutical product recommendations.


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Niacinamide Essence 3%

$11.20 $16.00

170 ML / 5.7 FL OZ Our concentrated essence is formulated with 3% niacinamide, beta-glucan and hyaluronic acid to hydrate, improve the appearance o...

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Niacinamide Cleansing Gelée 3%


210 ML / 7.1 FL OZ Our essence-like cleanser is formulated with 3% niacinamide and works to gently dissolve makeup, oil and impurities, while impro...

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Niacinamide Gel Cream 5%


50 G / 1.7 OZ Our refreshing gel-cream is formulated with a potent level of niacinamide, helping to balance skin’s hydration and reducing the appea...

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Niacinamide Serum 12% Plus Zinc 2%


30 ML / 1.0 Fl OZ New look, same great formula!Our concentrated serum is formulated with pure 12% niacinamide and 2% zinc PCA, and is clinically pr...

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